ASOS A Cikin Natsuwa An Nuna Samfurin Amputee A Sabon Kamfen ɗin Su
Wadatacce
Brands a duk faɗin hukumar suna aiki akan wakiltar mata na gaske, na yau da kullun a cikin tallan su, amma har yanzu ba kwa ganin an yanke kayan kwalliyar kayan aiki kowace rana. Wannan wani bangare ne saboda ba yawanci muna tunanin mutanen da ke da nakasa kamar suna da sha'awa ko ikon yin aiki ba, amma sabon kamfen ɗin kayan aiki na ASOS yana nan don gaya muku in ba haka ba. (Dangane da: Amputee Model Shaholly Ayers Yana Karye shingaye a cikin Kaya)
An yi masa lakabi da "Ƙarin Dalilai don Motsawa," kamfen ɗin yana fatan samun mutane su motsa ta amfani da ƙungiyar 'yan wasa don ba da wani babban dalili. "Ka manta da sabuwar shekara, sabon ku. A halin yanzu, motsi jikinka ba shine game da zama mafi karfi, mafi dacewa da kwanciyar hankali ba. Yana da game da canza ra'ayinka, kasancewa mai aiki da jin dadi, duk abin da dalilinka, "in ji alamar a kan shafin yanar gizon su yayin da yake magana. bayyana yakin neman zabe.
Wata mace da aka nuna gabanta da tsakiyarta a cikin kamfen ɗin ita ce mai ba da shawara mai kyau da ƙirar yanke jiki Mama Cāx, wacce ita ma ta kasance mai son yogi a cikin shekaru takwas da suka gabata. "Bayan an yanke ni, na yi fama da ciwon baya mai tsanani," ta gaya wa ASOS. "Ina neman motsa jiki mai sauƙi a gwiwa kuma yoga shine cikakkiyar bayani." (Mai alaƙa: Ni An yanke jiki ne kuma Mai Koyarwa-Amma Ban Tattaki Ƙafa A Gidan Gym ba Har Na kasance 36)
A cikin bidiyon yaƙin neman zaɓe, ana ganin Cāx yana gudana ta wasu tsauraran yoga masu gudana (ba tare da ta prosthetic ba, zamu iya ƙarawa) KUMA yana riƙe da crutches yayin yin ƙirar wasu kayan Adidas akan gidan yanar gizon ASOS.
Duk da cewa yana da ban mamaki koyaushe don ganin irin wannan wakilci, mafi kyawun sashi shine ASOS ta yi hakan ba tare da ƙararrawa da bushe-bushe ko taya kai game da shawarar da suka yanke ta haɗa da ƙirar yanke jiki. Da fatan, ASOS kula da wannan kamar shi NBD zai taimake mu a zahiri isa ga batu a matsayin al'umma inda ganin model na * duk * iyawa a cikin irin wannan yakin za a gani a matsayin gaba ɗaya al'ada. (ICYMI, sun yi hakan ne a baya lokacin da suka yanke shawarar daina sake gyara hotunansu na swimsuit.)
Gabaɗaya, manyan abubuwan tallafi ga ASOS don ɗaukar irin wannan babban matakin a madaidaiciyar hanya kuma suna taka rawar su a cikin makoma mai ban sha'awa da banbanci.