Koyaushe Alƙawarin Cire Alamar Venus ta Mata daga Marufinta don Kasancewa Mai Mahimmanci

Wadatacce

• Bita don

Daga Thinx rigar zuwa guntun dambe na LunaPads, kamfanonin samfuran haila sun fara samun kasuwa mai tsaka-tsakin jinsi. Sabuwar alama don shiga cikin motsi? Koyaushe kullun.

Kuna iya (ko ƙila) ku lura cewa wasu masu sanyaya akwatuna da akwatuna koyaushe suna ba da alamar Venus (♀)-alamar astrological wanda, a tarihi, ya yi wa allahn Venus da duk abubuwan da suka shafi mata. Da kyau, farawa a watan Disamba, za a cire wannan alamar daga duk Kunshin Koyaushe, a cewarLabaran NBC.

Duk da yake dalilin da ke bayan wannan canjin bai fito fili ba, abu ɗaya tabbatacce ne: Koyaushe ya kasance mai karɓuwa sosai ga martani daga masu fafutuka da masu fafutuka da ba na binary ba, waɗanda da yawa daga cikinsu sun ce kamfanin na Procter & Gamble na amfani da alamar Venus ya sa. wasu abokan ciniki suna jin an cire su, ciki har da maza masu canza jinsi da mutanen da ba na binary ba waɗanda ke haila. (Mai alaƙa: Abin da Ainihin Ma'anar Kasancewa Ruwan Jinsi ko Gano A Matsayin Wanda Ba Na Biyu)

Misali, a farkon wannan shekarar an ba da rahoton cewa ɗan fafutukar LGBTQ Ben Saunders ya nemi Koyaushe ya canza marufinsa don zama mai haɗa kai, a cewarLabaran CBS. Mai fafutukar kare hakkin dan adam Melly Bloom ita ma an ba da rahoton cewa ta yi tambaya game da samfurin haila a shafin Twitter, tana tambayar dalilin da ya sa ya zama "mahimmanci" a sami alamar Venus a cikin marufin ta, duk da haka. Labaran NBC. "Akwai mutanen da ba na binary da trans waɗanda har yanzu suna buƙatar amfani da samfuran ku kuma kun sani!" Bloom ya ba da rahoton tweet.

Kwanan nan, mai amfani da shafin Twitter @phiddies ya isa ga alama don bayyana yadda alamar Venus zata iya shafar mazajen da ke haila.

"Sai @Koyaushe na fahimci cewa ku samari kuna son kyakkyawar mace amma don Allah ku fahimci cewa akwai mazan da ke samun haila, kuma idan kuna iya yin wani abu game da alamar ♀️ akan marufin ku, zan yi farin ciki. Zan ƙi. don samun kowane mazan trans su ji dysphoric," sun rubuta.

Koyaushe amsawa ga tweet kusan nan da nan, rubuta: "An yaba da kalmomin ku na zuciya, kuma muna raba wannan tare da ƙungiyarmu ta Koyaushe. Na gode da ɗaukar ɗan lokaci don raba abubuwan da kuke so!"

Yanzu, Koyaushe yana ƙoƙarin fitar da sabon ƙira a duniya gaba ɗaya nan da Fabrairu 2020.

"Sama da shekaru 35, Koyaushe yana ba da fifiko ga 'yan mata da mata, kuma za mu ci gaba da yin hakan," in ji wani wakilin ƙungiyar haɗin gwiwar kafofin watsa labarai na Procter & Gamble.Labaran NBC a cikin imel a farkon wannan makon. "[Amma] mun kuma himmatu ga rarrabuwa da haɗawa kuma muna kan tafiya ta yau da kullun don fahimtar bukatun duk masu amfani da mu."

Kamfanin iyaye na ko da yaushe ya ci gaba da bayanin cewa yana tantance samfuransa akai-akai, da kuma kayan da aka yi da su da kuma zane-zane, don tabbatar da cewa kamfanin yana ji kuma yana la'akari da duk ra'ayoyin masu amfani. "Canjin ƙirar kushin mu ya yi daidai da wannan aikin," in ji Procter & GambleLabaran NBC. (Mai alaƙa: Bethany Meyers Rarraba Tafiya ba ta Biyu ba kuma Me yasa Haɗawa Yana da Muhimmanci)

Da zarar canjin ya yi kanun labarai, mutane sun shiga kafafen sada zumunta don yaba alamar tare da murnar wannan mataki na haɗa kai.

Koyaushe ba shine kawai alamar kula da haila ke motsawa cikin alƙawarin ci gaba ba. Thinx kwanan nan ya nuna Sawyer DeVuyst, mutumin transgender, a cikin kamfen na talla, yana ba shi dandamali don yin magana a bayyane game da ƙwarewar zama ɗan trans wanda ke haila.

"Mutane da yawa ba sa gane cewa wasu maza suna samun lokacin su saboda ba a magana game da shi," in ji DeVuyst a cikin yaƙin bidiyo na 2015. "Abin yana da zagaya sosai wanda babu wanda ke magana a kai saboda na mata ne, sannan ya zama na mace saboda babu wanda ke maganar maza suna samun al'adarsu." (Mai alaƙa: Gangamin Ad na Farko na Ƙasa na Thinx yana tunanin duniyar da kowa ke samun lokutta-ciki har da maza)

Yayin da kamfanonin kula da haila suka fara samarwa da tallata samfuran da ba su dace da jinsi ba, yawancin wannan zance na iya ci gaba, ba da damar mutane kamar DeVuyst su ji daɗi a jikinsu.

"Wani samfur kamar Thinx da gaske yana sa mutane su sami kwanciyar hankali," in ji shi a cikin kamfen ɗin talla. "Kuma hakan ba tare da la’akari ba idan kun kasance mace ko namiji mai wucewa, ko wanda ba na binary ba wanda ke samun haila."

Bita don