Lululemon Ya Kashe Shekaru Biyu Yana Zayyana Cikakken Bra

Wadatacce

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Ƙwallon ƙafar wasanni ba koyaushe ba ne duk abin da suke fashe har ya zama. Tabbas, sun shigo cikin kyawawan kayan amfanin gona da muke son kallo. Amma idan ya zo a zahiri sawa masu shayarwa? Za su iya zama komai daga rashin lafiya da rashin jin daɗi zuwa mai raɗaɗi. (Kun san cewa madauri-digging-a cikin kafada, ba za a iya jira-don canza irin zafin ba?)

Bar shi ga Lululemon don magance matsalar. A yau, kamfanin luxe na wasan motsa jiki ya fito da sabuwar rigar wasan motsa jiki, Enlite Bra, wanda ke da sumul, ƙyalli mara kyau da kofuna waɗanda aka gina waɗanda ke tausasa bugun ƙwarjin ku. An yi shi da sabuwar masana'anta ta Lululemon da ake kira Ultralu, wanda ba kawai yana sauti luxe ba amma kuma yana da nauyi, numfashi, da taushi akan fata. Kuma tana da madauri mai kauri (karanta: babu ƙarin raɗaɗin kafada).

Shekaru biyu a cikin yin, Enlite Bra yana neman haɗa babban aiki da ta'aziyya. Lululemon ya fara ne da gano yadda mata ke son rigar mama ji alhali suna gumi. Ra'ayoyin mata 1,000+ sun bayyana cewa ra'ayin yadda motsi ke shafar tallafi ya kasance mabuɗin ƙirƙirar babban samfuri-fahimtar da ta jagoranci ƙungiyar don yin nazari-menene kuma-ƙirjinmu.

"Mun kalli yadda jiki ke motsawa da kuma siffar siffarsa don fahimtar yadda ake samar da samfurin da ya dace da bukatun baƙo a lokacin motsa jiki mai tsanani," in ji mai zane Laura Dixon.

Kuma yayin da matsakaiciyar wasan motsa jiki a kasuwa ke mai da hankali ne kawai kan jujjuyawar nono sama da ƙasa, ta hanyar gwaji (tare da ainihin mata!) fahimtar yadda nonon ke tafiya ta kowane bangare, ba wai sama da kasa kawai ba. " Sakamakon haka? Bra da ke tallafawa da haɓaka motsi, yana taimaka muku jin mafi kyawun motsa jiki.

Sha'awar ganin abin da duk hype yake nufi? Girman ya ɗan bambanta da na yau da kullun (saboda, kun sani, an tsara shi don dacewa da babu sauran rigar mama a can!). Amma Lululemon yana da jagorar jagora akan rukunin yanar gizon su don nemo madaidaicin girman kowace mace. BTW: Yana shigowa 20 girman da aka ƙera a jikin ainihin mata.

Koma baya kawai alama alama ce ta rigar mama: $ 98. Amma 'yan mata, ɓangarorin saka hannun jari suna da matsayin su a cikin tufafi na' yan wasa, daidai ne? (Mun ce eh.)

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