A ƙarshe Nike ta ƙaddamar da Layin Ƙarfafawa

Wadatacce

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Nike ta kasance tana yin raƙuman ruwa a cikin motsin kai-tsaye na jiki tun lokacin da suka ɗora hoto na ƙimar girma Paloma Elsesser akan Instagram, tare da nasihu kan yadda zaku zaɓi rigar wasan da ta dace da jikin ku. Abin takaici, a lokacin, alamar ba ta bayar da girman kewayon da ke goyan bayan kamfen ɗin ƙarfafa su ba, amma abubuwa suna ɗaukar juyi don mafi kyau.

Sabuwar Nike da girman girman wasannin motsa jiki da kayan wasan motsa jiki masu tasiri suna ƙarshe a nan. An ƙera don masu girman 1X-3X, layin ya haɗa da riguna, wando, guntun wando, jaket, da rigunan wasanni na eh waɗanda ke zuwa girman 38E. Daga samfuran baƙi da fari masu sauƙi zuwa kwafi masu ƙarfi, akwai wani abu da ya dace da salon motsa jiki na kowa da kowa.

"Nike ta gane cewa mata sun fi karfi, karfin hali kuma sun fi iya magana fiye da kowane lokaci," in ji katon kayan wasan a cikin sanarwar manema labarai. "A duniyar yau, wasanni ba wani abu ne da ta yi ba, ita ce ita. Kwanakin da za mu ƙara 'mace' kafin 'yan wasa' sun ƙare. Ita 'yar wasa ce, period. Kuma ta taimaka wajen inganta wannan canjin al'adu. , muna murnar bambancin waɗannan athletesan wasa, daga ƙabila zuwa siffar jiki. "

Ci gaba da hakan, alamar ta kuma fayyace cewa an tsara layin da gaske tare da jikin mata. Helen Boucher, mataimakiyar shugabar tufafin horon mata ta ce "Lokacin da muka zana don kara girma, ba kawai muna yin girman kayayyakin mu bane." Huffington Post. "Wannan ba ya aiki saboda kamar yadda muka sani, rabon nauyin kowa ya bambanta."

Tarin ban mamaki yana samuwa don siyayya a yanzu a Nike.com. Anan don fatan ƙarin kamfanoni masu tasiri za su biyo baya.

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